Karen Cousins

Strategic Marketing Consultant
Back to our team

Karen joins the Point B team after almost 10 years honing her marketing and communication skills in the public sector and local government roles.

Bringing a wealth of PR and communication knowledge to the team, and with nine PRINZ Awards under her belt, it’s clear Karen is a seasoned pro! She has been the recipient of gold, silver and bronze awards for her work in Community Relations and Engagement (Supreme Award), Issues, Crisis or Reputation Management and Experiential and Activation, plus short-term campaigns.

Now returning to her roots in an agency role, Karen is ready to get stuck in creating meaningful marketing initiatives for a diverse range of businesses.

Meet Karen
  • How did you come to join the Point B team? I was approached by a recruiter about another role but decided I was more interested in the one at Point B – luckily Point B also liked the sound of me! I’d checked off my achievement list at Waipa District Council and was looking for a change of pace, role and responsibilities.

  • What's the best thing about working at Point B? The variety of work and people! It’s great to be able to create cool campaigns for a diverse range of companies and get a range of perspectives from people from all sorts of backgrounds.

  • You’ve got a lot of skills, what is something not many people know about you? I love to create and design spaces in my spare time – I designed our kitchen renovation and it came out exactly as I drew it.

  • What is one thing you could live without? Coffee!

  • You’re going on a teddy bears picnic, where are you going to? Into the woods, where the bears live!

  • What’s one achievement you couldn’t be prouder of? Winning the 2022 Supreme PRINZ award for our ‘What’s next Waipa’ long-term consultation campaign.

  • Would you rather: be attacked by a grizzly bear, or a shark? I’d rather be attacked by a grizzly bear because I think it makes for a better headline than a shark attack which is far too common.

  • Last but not least, if you could choose one ice cream flavour to eat for the rest of your life what would it be? Mint chocolate chip.

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